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ROAD RACE MANAGEMENT RACE DIRECTORS' MEETING
AND TRADE EXHIBIT SCHEDULED FOR OCTOBER 
ANNE AUDAIN TO GIVE KEYNOTE 


By Jeff Darman
July 31, 2001

Washington, DC will again play host to Road Race Management's Race Directors' Meeting and Trade Show, October 25-27. One hundred fifty race directors, race officials, corporate sponsors, advertising and public relations executives, and others interested in road running are expected to attend this annual major fall gathering. 

The weekend offers informal networking opportunities and race officials also get a chance to shop for all their equipment and service needs at the two day Trade Exhibit, held in conjunction with the meeting. Exhibits include clocks, awards, competitor numbers, banners, fencing, finish-line services, computer products, t-shirts, jackets and other apparel, magazines, photographic services, running organizations and web services. 

Sessions will include information on event marketing, recruiting new runners , merchandising and promoting races, increasing minority participation in events, and in depth analyses of two major events and more. Anne Audain, Olympian, World Record Holder, winner of over 75 major road races, author and race director will give the key note luncheon address.   


The 2001 faculty includes:
 

Jeff Darman                   Marketing & Promotions Consultant; Director SGMA Capital Challenge  

Anne Audain                 Executive Director, Idaho Women’s Fitness Celebration; Olympian, Commonwealth Games Gold Medalist; Author, Uncommon Heart. 

Rich Ayers                    Director, Trinity Hospital Hill Run 

Bob Holmes                 Georgia State Representative; Professor/Political Science, Clark Atlanta University; Director Sickle Cell 7K. 

Julie Isphording            Olympic Marathoner; Radio Talk Show Host (ESPN Radio); Marketing and Public Relations Director, Cincinnati Recreation Commission; Executive Director, Cincinnati Thanksgiving Day Race; Commentator WCPO TV. 

Don Kardong                Founder Bloomsday; RRCA President 1996-2000; Olympic Marathoner. 

Dave McGillivray            Director Boston Marathon, Peoples Beach to Beacon; Marathon Foto/Road Race Management Race Director of The Year (2000) 

Jane Serues                 Director, “First Strides,” Beginner Runner, Walking program for women; former program manager Avon Running; Event Marketing Director Runner’s World.   

Mark Stewart                 Director, Jefferson Hospital Philadelphia Distance Run.  

Phil Stewart                   Editor and Publisher, Road Race Management; Director, Cherry Blossom ten mile.  

Greg Via                       Vice President, Corporate Sponsorship, Motorola; Former Sports Marketing Director, Gatorade.  

A detailed program and registration form, is available from Road Race Management Race Directors= Meeting, 110 East State Street, Suite 15, Kennett Square, PA 19348 610-925-1976 or at www.rrm.com.


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